mini & me
Kid's Club
mini & me
A kid’s club for our littlest guests and kids-at-heart alike. From family events to special offers, we’re all about keeping the whole tribe happy.
Published 19 February

Not all heroes wear capes. For those tantrum tackling, boredom busting and energy eating masterminds, this one’s for you. Introducing mini & me – a kid’s club for our littlest guests aged 4 and under. From family events to special offers, we’re all about keeping the whole tribe happy.

mini & me Member Rewards

Who doesn’t love a bargain? Join the Eastland mini & me club for exclusive perks, including:

  • Exclusive retailer offers
  • Invite-only events
  • Access to a suite of handy services

Oh and did we mention, mini & me membership is FREE? What are you waiting for!

Already signed up? Here's some helpful answers to FAQs:

How do I collect my membership card?
Collection of your membership card will be available from the Guest Services Desk located on Level B1, near Valet. You'll need to present your membership card for access to our exclusive mini & me member events and offers.

Who can use my membership card?
One membership card per family will be distributed, so everyone in your family gets to be part of the club!

Do I get to access any exclusive retail offers?
Yes, we have secured a variety of exclusive offers which you can access with presentation of your membership card in-store. Offers from your favourite stores are updated frequently to ensure you get the best value from becoming a mini & me member. Scroll down to view the current offers via the link below.


mini & me Member Offers

Simply show your mini & me membership tag to access a great variety of exclusive member offers from your favourite stores.


What's On

Sign up to mini & me today to get access to our upcoming exclusive member events.

Keep an eye on your inbox, where you’ll receive important information on how to book in to these events. 


Image credit: Gary Cranitch 

World Oceans Day

Colouring Competition - exclusively for mini & me members

Did you know, Corals are not plants or rocks? They are actually tiny animals! Tuesday 8 June is World Oceans Day and thanks to our friends at Great Barrier Reef Foundation we're asking mini & me members to colour the reef in a special competition. There are 5 prize packs to be won chock full of fun for you and your mini.

Simply download the Colouring Sheets here and let your little one go wild!
You can choose one or do all four, every submission is equal to one entry.
To submit your entry, take a photo and email it to, OR upload to Instagram and tag @eastland, OR send us photos of your kids' creations via direct message on the Eastland Facebook or Instagram.

Winners will be selected on Friday 18 June. 
Please note only mini & me members are eligible to win - if you're not a member yet, you can sign up here.

View the Colouring Competition Terms and Conditions


Additional Great Barrier Reef Foundation Activities

Need some more boredom busters? Jump in the deep end and learn all about our Oceans with these Great activities thanks to The Great Barrier Reef Foundation

Great Barrier Reef Activity Pack
Australian artist Fleur Harris has collaborated with the Great Barrier Reef Foundation to create this special activity pack to help celebrate World Turtle Day on Sunday 23 May.
Download here

Great Barrier Reef spot the difference game
Is that reef life or rubbish? Help keep the reef clean in this spot the difference interactive game
Play the game here

Love the Reef Chatterbox
Download and create this “Love the Reef Chatterbox” - you’ll just need a printer and scissors. Play with your family to discover fun facts about the Great Barrier Reef!
Download here



Free mini & me Online Activities

Set the kids a challenge to try out our fun mini & me activities in the comfort of your home. Plenty of crafty fun to be had!

Click here to join in the fun!



mini & me Program of Events



Every Fortnight beginning Friday 25 June 10am

Storytime reading sessions, hosted by Realm Library & Dymocks Bookstore:
Friday 25 June - Dymocks
July School Holidays
Friday 23 July - Dymocks
Friday 6 August – Realm
Friday 20 August - Dymocks
Friday 3 September – Realm
Friday 17 September - Dymocks
September School Holidays
Friday 15 October - Dymocks
Friday 29 October – Realm
Friday 12 November - Dymocks

First Wednesday of every month beginning Wednesday 2 June

Prams at The Pix (receive a complimentary coffee and Ben & Jerry’s Cookie or Chocolate Brownie after a Prams at The Pix session):
Wednesday 4 August
Wednesday 1 September
Wednesday 8 October
Wednesday 3 November

Tuesday 8 June

Great Barrier Reef Foundation World Oceans Day Colouring Competition

Thursday 15 July

Fun-Key Yoga with Hey Dee Ho

W/C 16 August

Music Morning with Hey Dee Ho

W/C 13 September

Paint with me Morning Tea

W/C 18 October

Active Kids with Hey Dee Ho

W/C 15 November

Santa’s Breakfast & Storytime

Experience the richness of what Eastland has to offer.
Faces of Eastland
12 Apr
31 Jul
The Comeback
22 Mar
30 Jun